It was a typical small Spanish white washed village (Pueblo Blanco) until 2011, when the village's residents and council struck up a rather unique deal with the Sony Corporation to have the whole town painted Smurf Blue to help promote the newly released Smurf 3D film of the time. Some 9000kg of blue paint was used, to paint pretty much every one of the 250 plus houses and buildings, incuding the town hall and church, Smurf Blue!
Its a great sight, and you cannot help but giggle to yourself and feel good as you walk around, at how funny and ridiculous it all is - just really great silly fun in the ever too serious world we live in!
However, as well as benefiting from the Sony agreement the 'Smurfing' of Juzcar had an incredible effect on this sleepy little village. Tourism rocketed with corresponding positive effects on employment in the village. As a result, at the end of the agreement, when the town was due to be put back to its 'white village' status, the villagers had a vote - Blue or White!
And the result of the vote on December 18th was a great victory for World Wide Silliness - a resounding LETS STAY BLUE!
Sure there is the odd one or two Grumpy Smurf houses but these do not taint the effect! Get along and witness the Worlds First Smurf Village - or Pitufos as they are called in Spanish!
How to get there
Its about a hours drive, depending upon what and who you get stuck behind on the Ronda road! Take the main road up to Ronda from San Pedro. After cresting the pass, one the way down to Ronda, just after the leather outlet and petrol station you take a left turn signposted Cartajima. Follow this road until you reach Juzcar.
Have fun!